{"product_id":"kz-077","title":"Men's Built Not Bought T-shirt | Atlantic Green","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNothing worthwhile is instant. The Built Not Bought Tee is made for those who know that strength, skill, confidence, and character are all developed over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eCrafted from heavy weight 220 GSM, 100% combed cotton, this T-shirt has a premium feel with a regular fit that works effortlessly through training, work, and everyday wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe Kaizen Built Not Bought design sits boldly across the back, making a statement without needing to over explain. A smaller Kaizen logo on the chest keeps the front clean, sharp, and easy to style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBuilt with neck ribbing, side seams, shoulder to shoulder tape, double needle hems, and preshrunk fabric to help minimise shrinkage, this tee is designed to keep its shape and handle regular wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFrom early starts to late finishes, this is a piece made for the process. For the ones who keep showing up, putting in the reps, and building something real.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eKey Features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eHeavy weight 220 GSM fabric for a premium feel\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e100% combed cotton for comfort and durability\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eRegular fit for everyday wear\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLarge Kaizen Built Not Bought back print\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSmaller Kaizen logo chest print\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNeck ribbing and side seams for lasting structure\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eShoulder to shoulder tape and double needle hems\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePreshrunk fabric to minimise shrinkage\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBuilt not bought. Made for the process. This is Kaizen.\u003c\/span\u003e\u003c\/p\u003e","brand":"Kaizen","offers":[{"title":"Atlantic \/ S \/ 5026","offer_id":57864964047180,"sku":"KZ-077-S","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"Atlantic \/ M \/ 5026","offer_id":57864964079948,"sku":"KZ-077-M","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"Atlantic \/ L \/ 5026","offer_id":57864964112716,"sku":"KZ-077-L","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"Atlantic \/ XL \/ 5026","offer_id":57864964145484,"sku":"KZ-077-XL","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"Atlantic \/ 2XL \/ 5026","offer_id":57864964178252,"sku":"KZ-077-2XL","price":35.0,"currency_code":"GBP","in_stock":true},{"title":"Atlantic \/ 3XL \/ 5026","offer_id":57864964211020,"sku":"KZ-077-3XL","price":35.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0841\/2128\/9036\/files\/Screenshot2026-05-18at15.35.09.png?v=1782133953","url":"https:\/\/kaizenshop.co.uk\/products\/kz-077","provider":"The Kaizen Shop Limited","version":"1.0","type":"link"}